Becoming a successful entrepreneur and running a startup is, quite simply, hard. While ideas might be bulletproof, any lapses in execution can set your business back years. As per statistics, 20 per cent of the businesses fail within the first two years, and almost 70 per cent of the businesses perish within five. However, if the start-up sustains the first 36 months, there are chances the company will get stronger each passing year, building upon well executed strategy and even thrive, becoming a key cog in the ecosystem it contributes to, creating critical jobs and ideas; even Amazon and Google were start-ups once.