Along with the secondary market, there is a bull run going on in the primary market. Riding on the wave of huge listing premiums on the listing day, retail investors have made a beeline to lap-up the shares offered in the new listing. The retail portion of the four initial public offerings (IPOs), intending to mobilise Rs 3,613 crore, that opened for subscription on August 4, were fully subscribed on the very first day. This has happened for the first time in the last 14 years.