No matter the size of your business, making the decision to be on the social media bandwagon is the easy part these days. If you run a small business though, one thing that you probably don’t have a lot of is time, and picking the right set of tools to manage your social media is one of the hurdles faced by firms when going social. I have known many people who were hung up on evaluating tools unendingly…only to have weeks pass without any significant progress!