Another acquisition that was very significant this year was Sharechat’s taking over of MX Takatak at a valuation of $700 million. MX Takatak with over 150 million active users (MAUs) across 10 languages saw a huge jump in its popularity after the government banned Tiktok in 2020. ShareChat—an Indian social media platform along with Moj—another short video platform, is a subsidiary of Mohalla Tech and is backed by Temasek, Google, and Twitter. Unlike Zomato, Sharechat’s deal-making decision till now has shown no signs of backfiring. “Right acquisitions done in the right fashion can help you speed up, and achieve your goals faster. It can also help you reduce competition in the market and therefore the cost of operating in the market. Plus, it helps you get into geographies that you're not present in,” says Manohar Singh Charan, CFO, ShareChat and Moj.