In 2005, the start-up world saw a new term being included in its list of ever-increasing jargon— Accelerator. A start-up accelerator is essentially an intensive business program which helps a start-up to network, be mentored and meet potential investors and grow their business rapidly or ‘accelerate’ it to a certain point. All over this period, the founders get to fine-tune their idea, culminating in a pitch event or demo day where the start-up gets to pitch its business in front of potential investors.