Bajaj Group Commits Rs 5,000 Crore Under Corporate Social Responsibility 

Bajaj Group has pledged to invest Rs 5,000 crore over the next five years in social impact initiatives, with a specific emphasis on skill development, as part of 'Bajaj Beyond'—the Group's revamped identity encompassing all its corporate social responsibility (CSR) and charitable endeavours. 

Shekhar Bajaj, chairman and managing director of Bajaj Electricals Ltd.; Sanjiv Bajaj, chairman and managing director of Bajaj Finserv; Shekhar Bajaj, chairman and managing director of Bajaj Electricals; Niraj Bajaj, chairman of Bajaj Auto; and Madhur Bajaj, former vice chairman of Bajaj Auto, were present at the launch. 

This initiative is projected to impact over 20 million young individuals, empowering them to capitalise on the employment and entrepreneurial prospects emerging from India's burgeoning economy. 

The group claims that over the past decade, it has allocated nearly Rs 4,000 crore towards CSR endeavours, primarily concentrating on skill development, education, healthcare, livelihood enhancement, water conservation, and various other developmental domains. Its philanthropic initiatives are administered through various institutions such as the Jamnalal Bajaj Foundation, Jankidevi Bajaj Gram Vikas Sanstha, and the Kamalnayan Bajaj Hospital, among others, all dedicated to the continuous upliftment and empowerment of communities. 

The Bajaj Group also launched a Bajaj Engineering Skills Training (BEST) centre at the Symbiosis Institute of Technology, Lavale campus, to foster innovation and training for students. The launch took place in the presence of S. B. Mujumdar, the founder and president of the Symbiosis Society, which runs all the Symbiosis institutions. 

“Launching the Bajaj Engineering Skills Training (BEST) last year was a valuable learning experience for us. It gave us a clear picture of the critical gap between theoretical education and the practical skills needed in the manufacturing industry. The insights gained through BEST acted as a cornerstone in laying the groundwork," Rajiv Bajaj, managing director of Bajaj Auto, said prior to the launch. 

Niraj Bajaj, chairman, Bajaj Auto, said, “As stewards of the Bajaj legacy, we recognise our responsibility to give back to society. Our new initiative, Bajaj Beyond, truly goes beyond mere training programmes. What we have launched is a holistic approach that trains and prepares first-generation graduates from smaller towns and cities to realise their full potential.” 

Bajaj Auto also announced the launch of the first CNG bike that is due to hit the roads in June of this year. The company announced that Pulsar, the company’s hit 2-wheeler, launched 20 years ago, is about to hit two million units.