Raptee Energy, a Chennai-based innovative electric vehicle (EV) start-up, has rolled out its first production-ready motorcycle from its manufacturing plant, signaling the company's transition from a start-up to a full-fledged EV brand.
Dinesh Arjun, CEO and co-founder, said, “At Raptee, for over 4 years, we have imagined and reimagined electric motorcycles to give consumers not just a replacement but an actual upgrade from traditional ICE alternatives.”
Raptee Energy's assembly line in Chennai is now fully operational, with the company gearing up for the commercial launch expected within this quarter. The first batch of motorcycles will undergo rigorous testing and homologation processes, including ARAI certification and on-road safety checks, to ensure they meet the highest standards of quality and performance.
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To enhance the consumer experience, Raptee plans to open its first store in its Chennai facility. This store will not only serve as a point of sale but also offer consumers a comprehensive brand experience, including a walkthrough of the manufacturing facility to see the motorcycles being crafted, as per the company statement.
Jayapradeep (JP) Vasudevan, Raptee's CBO, said, “Our pan-India strategy will ensure widespread availability and accessibility for customers across the country. The hybrid approach with online and offline channels has been designed to provide a delightful consumer experience throughout their journey with the brand.”
The concept of Raptee was born in 2019 with the sole intention of providing a no-compromise upgrade motorcycle to ICE motorcycle customers in India. Raptee is a full-stack electric motorcycle start-up with a very strong technical moat.
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Raptee claims to be the first Indian OEM to design and develop a ‘High Voltage Powertrain’ technology for the two-wheeler segment, as this is the technology that drives the passenger car industry. The company was founded by four engineers from Chennai (Ex Tesla, Wipro), working on bringing a no-compromise electric motorcycle to an otherwise scooter-only EV market. The company aims to offer its customers a premium experience with cutting-edge technology products and passionate people to make mobility smart and safe.
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