Snap Inc announced the appointment of Pulkit Trivedi as the new India managing director on Wednesday. The company operates social messaging app Snapchat. Trivedi will be reporting to Snap’s APAC President Ajit Mohan.
According to company's statement, the new India managing director would handle the growth, market development, partnerships, content and creator ecosystem teams. It added that Trivedi would be responsible for leading the organisation's India operations including driving revenue, supporting partners, and nurturing the creator ecosystem.
Commenting on the development, Mohan said, “I am thrilled to welcome Pulkit to the Snap team at such an exciting time for our organization, both in India as well as more broadly across Asia-Pacific. Pulkit’s deep expertise in building and scaling businesses and finding ways to drive outsized growth for partners will enable us to continue delighting our surging community of over 200 million Snapchatters in India.”
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Pulkit Trivedi has worked in several tech companies in the past, which include stints at Microsoft, Meta and Google. He was Director-Google Pay in India Business Team in his previous job. Trivedi joins the company three months after Snapchat recorded 200 million monthly active users in India.
Talking about his new role, Trivedi said, “Snap has a reputation for being a true innovator and has built a thriving community in India with a product that has connected with so many young Indians. I could not be more excited to join Snap and look forward to unlocking the enormous opportunity alongside a capable and dynamic team, supporting brands, creators and the community alike.”
