RupeeRedee Appoints Prerna Arora As HR Head

RupeeRedee, a digital lending platform, has recently onboarded Prerna Arora as the new Head of Human Resources. As part of the new role, Arora will be responsible for overseeing all facets of RupeeRedee’s human resource strategy, including conflict and grievance management.

She will play an instrumental role in balancing employee relations, enhancing employee performance and experience, and complying with labor laws. In addition, she will be playing a key role in recruiting, retaining, and developing top talent to bolster the platform’s overall growth and long-term success. 

Prior to her stint at RupeeRedee, Prerna served as the HR Business Partner at Unlimit In Pvt, where she was responsible for formulating and implementing HR policies, along with overseeing HR operations. 

Roman Aznabaev, CEO of RupeeRedee, said, “We are delighted to welcome Prerna as the new HR Head, whose expertise will be pivotal in sculpting our most valuable asset, i.e., the team. Together, we aim to foster a culture of innovation, respect, and continuous growth, ensuring our company achieves exceptional business goals but sets new benchmarks in excellence.” 

Prerna Arora, HR Head at RupeeRedee, said, “Eager to embrace this change, I am looking forward to partnering with the team to curate the best-in-class HR strategy for retaining the top talent for sustained growth and building a culture of continuous learning and development to empower employees to reach their full potential.” 

RupeeRedee is a digital lending platform providing small-ticket personal loans through its captive NBFC FincFriends Private Ltd. RupeeRedee (registered entity: MoneyMitra IT Solutions Pvt. Ltd.) is a subsidiary of Digital Finance International and Finstar Group. It aims to make lending more accessible to this segment of customers and focuses on providing a hassle-free and swift consumer journey by incorporating robust know-your-customer (KYC) processes and streamlined procedures.