Figr Raises $250K Pre-Seed Funding From Antler India

Updated on: 27 September 2023 9:20 pm

The fund is backed by several investors representing six institutional and sovereign wealth investors, including SIDBI, as well as 125 limited partners

Antler India Approaches Final Close Of Maiden $75 Million Pre-Seed Fund Photo: The fund is backed by several investors representing six institutional and sovereign wealth investors, including SIDBI, as well as 125 limited partners

Figr has raised $250,000 in pre-seed funding from Antler India. The funding will be used to develop Figr's AI-powered platform that acts as a co-pilot for design teams to streamline ideation, design research, interface design, and front-end development.

Figr plans to use the new capital to grow its engineering team and continue to evolve its product to solve different parts of the design process. Figr plans on investing in training powerful and versatile generative design models.

Moksh Garg, co-founder and CEO, Figr, added, “Traditional design workflows are fragmented across multiple tools and stakeholders, leading to slow and disjointed product development process. Often there are multiple rounds of design changes between the designers and product owner resulting in long timelines. Figr's vision is to unify the entire journey from design research to deployment, enabling easy collaboration between the stakeholders.”

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Figr was founded by Moksh Garg and Chirag Singla in 2023 to reduce the friction in creating digital products by using AI to strengthen design research, rapidly iterate interfaces, and enable collaboration with the aim of making product design more accessible.

Chirag Singla, co-founder and CTO, Figr, added “Through our experience building several consumer apps, we’ve realized how complex and time-consuming building even a simple mobile app can be. There are repetitive and non-creative tasks undertaken by designers and developers during the process. This funding accelerates our work to provide design assistance for bringing product ideas to life quickly.”

Commenting on the investment, Rajiv Srivatsa, partner at Antler India said: “Design discoverability space has largely lacked innovation but the recent developments in Generative AI present an opportunity to reimagine it from the ground up. We are excited to partner with Moksh and Chirag who are using their deep experience in product design and AI to build a one-stop product design ecosystem, from research to development.”