Alia Bhatt, Varun Dhawan and Hrithik Roshan. Rohit Sharma and Ravichandran Ashwin. This isn’t the roll call for the next Dharma Productions film. Neither are we referring to the cricketers’ performance in the ongoing Indian Premier League. Instead, the five names listed above are a part of VIP Industries’ concentrated effort to refresh its brand positioning and appeal to an all-new millennial audience through its portfolio of brands.
Bagging it Right
VIP has strengthened its lead in the market with a strong, diversified portfolio. As the valuation corrects, it might be worth betting on
Summer wine and salad
Kishore Singh - January 19, 2015
The million-dollar question: Is investing a game of luck or skill?
Shankar Sharma - May 04, 2021
Every crisis is an opportunity, if you are on the right side of equities
Samir Arora - May 04, 2021
Viraj Mehta trusts the toughness and bounce of a company that has seen many trials
Viraj Mehta - May 04, 2021
Safir Anand spots a mid-sized company with the right chemistry and catalytic circumstances
Safir Anand - May 07, 2021