Feature

Crompton Greaves Consumer Electricals has been doing well but there is a tightrope walk ahead

The electricals company has triumphed over its troubled past and now it needs to secure its future 

After taking Racold to the top position in the water heaters space in just three years as the company’s managing director, Mathew Job was set for the next adventure. Only this time, the stakes were higher. From managing a Rs.5-billion company, he was asked to lead the then Rs.10-billion Crompton Greaves Consumer Electricals (CGCE) along with MD Shantanu Khosla.