Even after being a major source of livelihood for nearly 58% of the rural households and contributing 10% to GDP, agriculture has always been surrounded by dark clouds. It is a huge pain point for the government as the sector remains under constant pressure with unpredictable monsoons and an ever increasing number of farmer suicides. According to the National Crime Records Bureau, 2014 witnessed 5,650 farmer suicides of which 38% was due to agrarian and financial crisis. Since 1995, 302,116 farmers have committed suicide, majority of them being from Maharashtra, Karnataka and Andhra Pradesh.
One of the major issues that the agriculture sector has been facing for decades is lack of proper irrigation systems as the sector continues to be heavily dependent on the monsoon. Crop failure due to insufficient rainfall not only results in socio-political problems and food inflation, but also results in hapless farmers ending their lives. In such a scenario micro irrigation seems to be the only remedy to address the farmers’ monsoon-related woes as it consumes 30% to 70% less water. By conserving the ground and reservoir water to irrigate large tracks of farmlands, it minimises water consumption and reduces labor.
With 55% market share, Jain Irrigation Systems (JIS) is the world’s second largest micro irrigation solutions (MIS) provider manufacturing end to end of the irrigation chain. In addition, it is a formidable player in tissue culture, solar devices and food processing. Fifty percent of its revenue comes fr