• strategy / Interview

    ‘The Contract farming ordinance is no gamechanger… it will drive adoption to 5%, at best’

    The agriculture sector is poorly understood and planned for, so Ajay Jakhar of Bharat Krishak Samaj schools investors 

    N Mahalakshmi - July 31, 2020
  • strategy / Feature

    Tata Elxsi is steering away from the automotive lane to remain on the growth track

    The overshadowed Tata company is proving its worth with swift and smart detours 

    Meenakshi Radhakrishnan-Swami - July 31, 2020
  • strategy / Feature

    MakeMyTrip’s business is badly hit, but that is not the story

    The aggregator seems well anchored with a strong cash position and aggressive cost management 

    Anishaa Kumar - July 17, 2020
  • strategy / Feature

    Will Glenmark’s COVID-19 drug give it a new lease of life or just a short energy boost?

    The pharma major has taken a different path from peers, in launching a new drug instead of inking a licensing deal 

    Shruti Venkatesh - July 04, 2020
  • strategy / Feature

    Will Thierry Delaporte’s French Connection help Wipro climb up the pecking order?

    The tech major has once again sought an “outsider” to lead its turnaround

    Meenakshi Radhakrishnan-Swami - June 22, 2020
  • strategy / Feature

    The ride-hailing industry’s drive has come to a screeching halt. Can Ola survive?

    Mounting losses, imperfect bets and tough lessons. The taxi company was just about to prove its worth, when the pandemic threw a spanner in

    Shruti Venkatesh - June 05, 2020
  • strategy / Feature

    United Spirits’ loss is Pernod Ricard’s gain. But no, that’s not the story

    New Indian brands have stormed the mid-market whisky segment. Little grains do a mighty ocean make

    Krishna Gopalan - May 08, 2020
  • strategy / Feature

    Santoor ke paas ‘Mummy’ hain

    With a strong marketing strategy that has connected with consumers over two decades, the soap’s future looks radiant

    Krishna Gopalan - May 08, 2020
  • strategy / Feature

    Quickr sand

    With its multiple acquisitions, the online-classifieds company bit off more than it could chew

    Krishna Gopalan - April 25, 2020
  • strategy / Feature

    How Wipro is shunning risk and chasing innovation

    The IT giant’s venture arm has scored big with its conservative strategy 

    Himanshu Kakkar - April 25, 2020
  • strategy / Feature

    How Truecaller found its true calling in India

    How the spam-screening, caller-id app found a wildly successful market in India

    Himanshu Kakkar - April 18, 2020
  • strategy / Interview

    Biocon's Kiran Mazumdar Shaw's prescription for fighting COVID-19

    Biocon CMD shares her insights on how Indian biotech industry can leverage the coronavirus crisis and turn it into a massive opportunity

    Hari Menon - April 11, 2020