Can Old-School Carvaan Play By The Ear?
The future of Saregama India’s hit portable offline digital music player with preloaded songs looks a bit sketchy as its audience turns digitally savvy
Pallavi Chakravorty - September 28, 2022
Today, brands need to engage with their audiences across platforms while staying true to their messages
Dheeraj Sinha - September 28, 2022
Revving Into A Saasy Future
Carmakers stare at a tussle between their SaaS-based subscription business model for additional revenue and a reluctant customer. Who will win this round?
August 27, 2022
Sri Lankan Shadow on Indian Federalism
As the Centre, with the Reserve Bank of India, goes after the states for being fiscally imprudent, the states ask: what about you?
Neeraj Thakur - July 29, 2022
'Technology Has Made Audiowear More User-Friendly'
boAt Lifestyle CEO, Vivek Gambhir, throws light on the five ways in which technology has redefined the hearables and wearables space
February 27, 2022
Entertainer, Not Influencer
Bhuvan Bam is one of India’s most popular content creators on social media. But it’s his ‘regular boy from Delhi’ image that makes audiences and brands swoon over him
Shruti Sonal - October 30, 2021
Online shops can up their game with real-time shopping assistants
SaleAssist.ai, based in Gurugram, helps e-commerce sites add this personalisation feature, through text, audio and video chats
Yashasvini Razdan - April 16, 2021
Tesla quietly rolls into India. What is set to change?
The EV leader’s entry into India extends a challenge to the luxury players and hope to the EV ecosystem
Krishna Gopalan - January 19, 2021
Pankaj Kedia knows how to please the Gods with his guitar strums
For the MD-emerging markets of Dolby Laboratories, getting back to a childhood hobby has opened doors to spirituality
Shailaja Mohapatra - January 15, 2021
“Root your brand in a set of values that resonate with your audience”
Kartikeya Sharma, President - South Asia, AB InBev on five ways to sustain premium brand positioning
April 27, 2020