• Dairy-devilry

  Amul has stayed relevant through nearly seven decades, with smart messaging and efficiency. Now it is trying a new trick, which involves chocolates and butter cookies

  Shruti Venkatesh - January 27, 2020

• Out of the frame

  Bausch + Lomb India’s new campaign ‘Blame the frame’ is a humorous depiction of situations where spectacles get in the way

  Patricia Hou - July 30, 2019

• Snacking Done Right

  Amul India wants you to not only watch what you're eating but also what you're calling it

  Somdyuti Datta Ray - August 22, 2018

• One-sided Innings

  Anita Bhogle is the superwoman, who enabled her kids and Harsha to pursue their dreams

  Krishna Gopalan - January 05, 2018

• A winning strategy

  FCB Ulka's Ambi Parameswaran reviews Anisha Motwani's Storm the Norm

  January 16, 2016

• India reloaded

  FCB Ulka's Ambi Parameswaran reviews Dheeraj Sinha's India Reloaded 

  October 23, 2015

• Old paint, new can

  Nerolac Paints gets nostalgic in its latest television commercial

  Sonia Mariam Thomas - October 15, 2015