The Brand Factor

Influencer marketing has caught the fancy of brands in such a way that even the traditional ones are diving in. But are they getting the desired returns? Are the influencers bankable enough? Is it here to stay or is it a bubble ready to burst?

Pallavi Chakravorty - October 30, 2021

Why replicating Aditya Puri's iconic leadership could be a tough ask

While HDFC Bank’s culture is one of performance with conservatism, the next couple of years will be defining for India’s most admired bank

N Mahalakshmi - January 01, 2021

Crowning or fading glory: What will the new HDFC Bank chief deliver?

The bank is facing a perception crisis with high-level exits and the RBI stricture, just as the competitive landscape is changing with freshly-minted fintech companies  

V Keshavdev - January 01, 2021

“We don’t buy into stories… we don’t fall in love with stocks”

Investing has no place for emotions. It is all about skill and diversification plus a little bit of luck, says First Global co-founder Devina Mehra

N Mahalakshmi - November 02, 2020

Hoarding up cash

HDFC Bank’s treasurer Ashish Parthasarathy sells shares worth Rs.247 million as the stock rallies after its Q2FY21 results

Shailaja Mohapatra - November 02, 2020

Hedge fund manager Samir Arora on why the lessons we have learnt from Warren Buffett are selective and wrong

The founder of Helios Capital favours diversification to capitalise on market serendipity

N Mahalakshmi - October 06, 2020

Welcome to the Mad Hatters Party a.k.a investors going overboard on 'quality' companies

The market has been behaving erratically but amid the insanity here are some sane observations 

N Mahalakshmi - September 30, 2020

Laughing all the way, but not to the bank

Months ahead of his last day at office, HDFC Bank CEO Aditya Puri offloads shares worth ₹8.43 billion

Shailaja Mohapatra - July 30, 2020

India Inc says the three words that changes everything. Hint: It is not what you think

Work from home — It’s not a favour for employees but an imperative for its survival

Shruti Venkatesh - May 09, 2020