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        • India’s beauty industry is getting a digital makeover

          As more and more Indians get online, beauty and personal care brands reap the benefits

          December 11, 2020
        • Terror Network

          Clint Watts writes how social media makes it possible for cyber criminals to influence public perception  

          July 14, 2018
        • The Value Of ‘Overvalued’ Stocks

          What should be your reaction to the success of investors who buy and hold seemingly overvalued stocks?

          Rohit Chauhan - June 01, 2018
        • The Bane of Brands

          Almost all brands are getting on the content marketing bandwagon with pressure to add to the content deluge

          Lakshmipathy Bhat - April 19, 2018
        • A New Voyage

          Discovery India is exploring a new frontier with the launch of its GEC channel. Can it create a niche in an overcrowded genre? 

          Himanshu Kakkar - February 23, 2018
        • "Often, companies start with the product not really thinking about why someone would want that product"

          Jonah Berger, professor at the Wharton School, on why social influence matters in marketing

          N Mahalakshmi - January 27, 2018
        • Pawsitive Support

          Reliance General Insurance takes the four-legged route in its latest commercial for car insurance

          Somdyuti Datta Ray - December 05, 2017
        • Cause for Concern

          Eli Pariser reveals how the Internet confines us to our own 'information cocoon'

          October 18, 2017
        • Will Star India’s Big Bet on IPL Pay off?

          Why Star outbid its rivals to bag the TV and digital rights of IPL and how it plans to make the most of its costliest wager

          Krishna Gopalan - October 05, 2017
        • “Strategic value is pointless if it does not deliver business value”

          Chairman Uday Shankar talks about Star India's strategy after its IPL win

          Krishna Gopalan - October 16, 2017