"Often, companies start with the product not really thinking about why someone would want that product"
Jonah Berger, professor at the Wharton School, on why social influence matters in marketing
N Mahalakshmi - January 27, 2018
The Learner's Social Network
Start-up Eckovation is connecting students and teachers through its app
Siddhi Nayak - March 16, 2017
"High-potential employees should be encouraged to think beyond their job roles"
Jeremy Hunter, president, Henkel India on fostering innovation among employees
November 09, 2015
Playing a new track
Popular rap artist Snoop Dogg has invested a significant chunk in the social networking website, Reddit
Team Outlook Business - March 23, 2015
The social network
Kathy Fogel, Liping Ma and Randall Morck have researched on the social net worth of business leaders
Team Outlook Business - June 09, 2015
The social network for angels
AngelList
Mahithi Pillay - August 06, 2015
Koolkart
Koolkart lets people brag about their e-shopping goodies on social networks
Kripa Mahalingam - December 17, 2015