Lead Story

“90% Of What We Did Didn’t Work”

Urban Company was offering 100 services till it realised it was better to do five well

(L to R) Varun Khaitan, Raghav Chandra and Abhiraj Singh Bhal, co-founders, Urban Company

2017: the year many Indians remember for the rollout of Goods and Services Tax (GST) after a dramatic midnight session of Parliament. For many, it was also the year they lost their job. According to the National Sample Survey Office’s findings, the unemployment rate was at a four-decade high between July 2017 and June 2018. Some believed Donald Trump’s tough immigration policies were responsible for Indian IT companies handing out pink slips like candy. Others blamed political masters closer home. It didn’t matter who did it, but someone pulled the rug from under Joy Bagchi. An engineer who had been working in Bengaluru, Bagchi had to return to his Delhi home and start living off his younger brother’s savings. It was then that Bagchi remembered a long-forgotten dream. He had always wanted to be a yoga instructor, but his family, dominated by his professor father, insisted he becomes an IT jobber and that’s what he did. Now, he had a chance to reinvent his life. Thanks to Urban Company (UC), he could.